Performance by Channel

A detailed channel-level report that breaks down metrics like ad spend, clicks, page views, leads, SQLs/SQOs, and pipeline generated from platforms like LinkedIn, Google, Facebook, and Twitter. All in one place.

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This report goes beyond surface metrics to show which paid media channels are actually contributing to your pipeline. It helps you:

• Identify top-performing channels based on SQLs and actual pipeline
• Flag inefficient spend where clicks and leads don't convert
• Reallocate budget toward high-converting platforms
• Run weekly performance reviews with clear attribution insights
• Inform both tactical optimizations and strategic budget planning