Revlitix Reporting

Spend Breakdown by Platform

Persona
Performance Marketer
Paid Media Manager
Growth Marketer
Head of Marketing
Marketing Operations
Bar Chart
What it is?

A visual report showing total ad spend across major platforms: Twitter Ads, LinkedIn Ads, Google Ads, and Facebook Ads.
It gives a clear snapshot of where your advertising budget is being allocated.

Why it matters?

Ad budgets are often spread across multiple platforms, but without a clear breakdown, it's hard to tell if that spend is actually delivering value. This report helps teams assess whether their budget allocation matches real performance outcomes.

It allows you to:

  • See where your budget is going across LinkedIn, Google, Twitter, and Facebook at a glance
  • Evaluate spend efficiency by comparing budget allocation with downstream performance metrics like clicks, demos, or conversions
  • Spot budget misalignment, such as overspending on low-performing platforms or underfunding high-performing ones
  • Make proactive adjustments before the quarter ends, instead of waiting for retrospective analysis
  • Back strategic decisions with data in budget planning meetings or performance reviews

This visibility is essential for performance marketers who want to maximize ROI and justify every dollar spent.

See Your GTM Story in One Dashboard

Revlitix brings all your GTM data together so you can build reports fast, spot insights easily, and stay ahead without spreadsheet chaos.